Hi there,
I haven’t been writing any blog posts so I figures out that I wanna write one that’s interesting. I came across this blog post by Steve Lawson about how musicians today can earn money through the internet. The idea of the blog is about how musicians should build personal relationships with fans as Steve believes that a loyal fan will spread the words about the musician and purchase any sort of merchandise. Here’s the link to that blog post: http://www.stevelawson.net/2010/04/how-do-musicians-earn-online/#more-2386.
Steve Lawson is a solo bass player based in London. I feel that he is a skillful and creative bass player in terms of his musical skills. However some of his songs are way too atmospheric and to me there is not much melody or ‘fills’ in it. Some of them just sound way too background-noise-like.
Anyway Steve Lawson managed to boost his popularity by posting quality blog posts about the music industry. He also adapted this business model called the “pay what you want” model. He offered all his 6 albums with voluntary price tags on them. That means that users are able to pay any amount of money for any of his albums. Users are also able to choose not to pay anything. I downloaded two of his albums and paid a total of $AU6. That tactic of giving away his albums with the voluntary price tag effectively distributed his songs around the world with ease as users are able to download them for free.
Perhaps I should also try that business model with my band H.M.A.S. Vendetta?



